Increase your credibility and influence with key decision makers
There are three primary sales environments: new business development, account planning, and large single-sale opportunities. Three corresponding strategy models will be examined and attendees will select the model that best fits their sales environment. Each will develop a sales strategy for a specific current sales opportunity and receive peer and instructor feedback. Sales tactics will be enriched by using the five elements that overcome the resistance to change and a powerful presentation format that speaks to the heart and mind.
Who benefits?
- Salespeople charged with strategy development for key accounts
- Salespeople seeking to grow their territory and selected key accounts
- Skilled salespeople striving to increase productivity
- Sales managers assisting their sales people with strategic development
Walk away knowing how to:
- Decide which of three strategic sales models best fits your sales environment
- Use a more accurate tool for judging sales potential
- Develop a simple and actionable sales strategy during the course
- Optimize the five components of change
- Increase your personal influence using six simple and effective tools
- Justify your price and payoff every time
- Implement your strategy with a new high-credibility presentation format