Sales and Sales Management Courses
Chuck West
Program Director, Sales and Sales Management
Chuck West is the program director of the sales and sales management program for Executive Education at the University of Wisconsin-Madison’s School of Business. Prior to joining the university faculty, Chuck was a frequent guest lecturer and member of the school’s ad hoc faculty. He was honored for 20 years of “Outstanding Contribution in Management Development” by the university and holds the top rating on the national speakers lists of the American Marketing Association and the Sales and Marketing Executives.
Prior to joining the university, Chuck directed the marketing and sales consulting firm West & Associates of St. Paul, Minnesota. The firm provided sales and marketing consulting and training services for business-to-business firms throughout the United States, Canada and Europe.
Chuck worked for 3M Company as a market manager with profit-and-loss responsibility for the Industrial Electrical Products division. He also served 3M in sales, sales management and marketing research capacities, as well as developing and conducting company-wide seminars on market planning. He worked with Honeywell as a management scientist after beginning his career with the Ford Motor Company in sales and market analysis.
Chuck earned his Bachelors degree in Business Administration with honors from the University of Michigan and was named the “Outstanding Business Educator” of the year. He received his Masters degree in Business Administration from the University of Wisconsin-Madison.